Actively promotes IMS applications to clients with marketing, product demonstations, product implementation and after sales support. IMS provides any level of support requested to implement and maintain the highest level of support to the dealer and as a result, the end user.
Refers prospects to IMS, participates in the sales process, has limited participation in implementation and after sales support.
Refers prospects to IMS and requests that they look after sales, implementation and support.
Dealers can increase their dealer margins and move to higher participation levels, as they feel more comfortable supporting IMS applications.